Qualitative research is based on extracting the respondent's belief, their viewpoint, understanding their awareness about particular product or service. By open-ended interviewing technique & with the help of highly experienced and trained moderators, our main focus is to have a discussion with the respondents up to substantial depth & breadth, so that an enriched insight will be an outcome.

Our services for qualitative research include:

• In-Depth Interviews
• Focus Group Discussions
• Dyads/Triads
• Tele-Depth Interviews
• Ethnography Research